Performance Engine

Turning marketing into a predictable lead system.

What is the Engine?

Nova’s Performance Engine (NPE) is a done-with-you marketing system that that combines traditional marketing (80%) with a creative brand layer (20%). The goal is to create a predictable flow of qualified leads over a 90 day period.

  • Attract the Right People

    Use paid campaigns to get in front of the people who are most likely to buy, instead of shouting at everyone. The engine starts by putting attention on the right audience, not the biggest one.

  • Explain with a clear story

    Short video series and content that tell people who you are, what you do, and why it matters. By the time they click, they already understand the value and feel some trust.

  • Convert with a clear path

    We track how people react to your ads, SEO and content, then refine the first steps of their experience so more of them convert as soon as they enter your sales process.

Audience we work with.

  • Startups

    You’re moving fast and trying to stand out before anyone else catches up. (Pre-seed to Series B)

  • Small-Medium Business

    You’re not looking for something complicated. You want something clear, simple, and effective that makes your brand feel alive again. Must earn over 500k+ in revenue per year to qualify.

  • Corporate Branches

    You operate as a local branch with your own culture and market realities, but you still need to reflect the identity of the larger brand you represent.

When Should You Use the Performance Engine?

Performance Engine isn’t for everyone or every stage.
It makes sense once you’re ready to move from random campaigns to a predictable lead system.

You’re ready for this if…

You’re not ready for this if…

Ready to give it a try?

If so, book a 30 minutes consulting call on us to get started.